Team

Our team is comprised of genuinely gifted minds

We have very different backgrounds, ages and personalities but we have something very essential in common: our passion for making foods that will change the world, that will make a difference, that will really benefit people.

We share similar values, namely that Probitat should be a completely transparent and honest company by always showing clear claims to the consumers. We are totally against misleading “snake oil” marketing, and you will see the difference.

CEO, Founder

Carme Plumed-Ferrer

PhD in food microbiology and the developer the idea and the products.

PhD in food microbiology and the developer the idea and the products.
Chief Scientific Officer

Atte von Wright

Atte is a professor in food safety and an advisor in the company.

Special research interests include food and feed toxicology, feed additives, animal and human probiotics, food contact materials and food hygiene. Safety assessment of microbiological feed additives and enzymes and the associated EU legislation is an essential part of my expertise.
Chief Business Development

Henrik Poulsen

Business advisor and export sales of the company.

Business advisor and export sales of the company.
Product and business developer

Noora Rinkinen

Masters student in Clinical Nutrition with a strong interest in new food related innovations.

I’m a masters student in Clinical Nutrition with a strong interest in new food related innovations. I did my bachelor’s thesis about 3D-printing food which was a really interesting and new field in food technology. I have always been really interested in innovations and want to work in innovative environment in the future. Right now I'm doing my master's thesis regarding vegan frozen blackcurrant product development and consumer research. I also study marketing and management as minor.

I command excellent teamwork and communication skills acquired from my experience in student association and working as a tutor. I also have excellent problem solving skills and can evaluate problems from many different perspectives. I'm always ready to learn something new and find new ways to do things!

Head of Marketing

Ivan Kraft

Far far away, behind the word mountains, far from the countries Vokalia and Consonantia, there live the blind texts. Separated they live in Bookmarksgrove right at the coast of the Semantics, a large language ocean. A small river named Duden flows by their place and supplies it with the necessary regelialia. It is a paradisematic country, in which roasted parts of sentences fly into your mouth.
Internship student at Probitat

Anna Samarra

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Base Frameset

Salient Package

Salient main frame, G4 Link Tube, 220mm Travel, EVOX Link, Micro Truss, Enhanced Armor

Wheels & Tires

Infinity R5

20mm front, 150×10 rear, Ultra durable J3 Group Issue Tires 26.5″x2.4″

Drivetrain

Nectar Triggers 26X

HyperX Crank 48, Salient K7M Chain, Ultra6 Bottom Bracket, 10 Speed up/down Gearbox

Components

Nectar Set

Elite Ultra Comfort Seat, Salient xGrip Handlebars 32mm, Orbit Bearing